Lelked útja holisztikus önismereti központ
Concept and Mood
The central element of the icon is the Algiz rune, a symbol of life and protection. Surrounding it is the soul bird, representing the human spirit, gently encircled by a stylized plant that symbolizes nature and growth. Tiny stars scattered throughout the icon represent guidance and magic, emphasizing the holistic and spiritual direction of the center. The fairy-tale-like atmosphere is not only reflected in the visual elements but also in the delicate linework of the logo.
The central element of the icon is the Algiz rune, a symbol of life and protection. Surrounding it is the soul bird, representing the human spirit, gently encircled by a stylized plant that symbolizes nature and growth. Tiny stars scattered throughout the icon represent guidance and magic, emphasizing the holistic and spiritual direction of the center. The fairy-tale-like atmosphere is not only reflected in the visual elements but also in the delicate linework of the logo.
Typography
The logo features a script typeface that evokes the world of fairy tales while clearly alluding to writing and reading—the power of storytelling, which plays a significant role in the center's therapeutic approach. The refined, custom-modified letterforms create a balance between modern typographic solutions and hand-drawn characters, making the logo both inviting and approachable.
The logo features a script typeface that evokes the world of fairy tales while clearly alluding to writing and reading—the power of storytelling, which plays a significant role in the center's therapeutic approach. The refined, custom-modified letterforms create a balance between modern typographic solutions and hand-drawn characters, making the logo both inviting and approachable.
Colors
The color palette embraces warm, nature-inspired tones. Deep green and soft lavender bring a sense of nature and calm, while dark burgundy evokes feelings of safety and femininity. This carefully curated palette radiates sophistication and harmony, perfectly supporting the magical and cozy ambiance of the brand.
The color palette embraces warm, nature-inspired tones. Deep green and soft lavender bring a sense of nature and calm, while dark burgundy evokes feelings of safety and femininity. This carefully curated palette radiates sophistication and harmony, perfectly supporting the magical and cozy ambiance of the brand.
Overview
The logo perfectly encapsulates the essence of the brand: the Algiz rune and the soul bird symbolize the journey of self-discovery and protection, while the gently intertwined plant and stars represent growth and magic. The fairy-tale-inspired typography and hand-drawn icon authentically reflect the world of therapeutic storytelling, one of the brand’s core pillars. The harmonious color scheme exudes balance and comfort, reinforcing the center’s mission to provide visitors with a sense of inner peace and security.
The logo perfectly encapsulates the essence of the brand: the Algiz rune and the soul bird symbolize the journey of self-discovery and protection, while the gently intertwined plant and stars represent growth and magic. The fairy-tale-inspired typography and hand-drawn icon authentically reflect the world of therapeutic storytelling, one of the brand’s core pillars. The harmonious color scheme exudes balance and comfort, reinforcing the center’s mission to provide visitors with a sense of inner peace and security.
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